Music videos have become an important marketing tool in recent years. Take a look at some of the most emblematic video clips of last year.
Video clips make the world – and the workplace – go round!
Everyone loves watching and listening to a good video clip, when you go through a tough day of work, a crisis or a difficult personal situation, they are right there with you helping you stay positive.
Video clips are great, especially during emotional times, because the lyrics to the songs usually let you know you’re not alone. That everyone, at some point or another, has “been there, through that”, which is both comforting and cheering at the same time.
As stated by the internationally acclaimed music magazine, Rolling Stone, music videos have become “increasingly prominent, not just on YouTube (where the most popular entry on our list has nearly 400 million views) and television (where a handful of networks keep them in rotation) but in the world at large, integrated into advertisements, social media and live events.”
Here’s a short-list of some of the best video-clips that have been released recently:
1) Sia, “Chandelier” – Directed by Sia and Daniel Askill – A mesmerizing video clip where each movement is repeated until it exaggerated, grotesque and threatening. What stands out? The choreography.
2) DJ Snake feat Lil Jon, “Turn Down for What” – Directed by Daniels – An outstandingly original video clip where the twerking, daggering and a Brazilian dance called “surra de bunda”, make everyone want to move.
3) Beyoncé, “Pretty Hurts” – Directed by Melina Matsoukas – An incredibly creative video clip is a sort of documentary in a video album of fantasy, the video displays of Beyoncé’s most appreciated gifts: “her ability to mine the deeply personal for mass appeal”.
Share with us your favorite video clips and what they have done for you!